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Metro Mobile Magazine has digital editions of its popular advertising magazine delivered to 17 areas in and around Houston. There is a new edition of Metro Mobile Magazine delivered every three days somewhere in Houston and surrounding areas. Each edition is delivered to 30,000 - 65,000 subscribers in their respective territories.

Advertising space is available strictly on a first come first serve basis

For info and /or to reserve ad space for upcoming issues - advertise@metromobilemagazine.com
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Why We’re More Likely To Remember Content With Images And Video (Infographic)

WITHOUT A VISUAL COMPONENT, YOUR MESSAGE MIGHT NOT BE GETTING HEARD.
BY RACHEL GILLETT

If you want someone to remember your message–in a presentation, an article, or a report–tell them a story.

Our brains are far more engaged by storytelling than a list of facts–it’s easier for us to remember stories because our brains make little distinction between an experience we are reading about and one that is actually happening. And while we’ve covered the importance of storytelling before, there is another element that can drive your point home even more–images. That’s because visuals add a component to storytelling that text cannot: speed.

According to researched complied by 3M, the corporation behind Post-it Notes, visuals are processed 60,000 times faster than text, which means you can paint a picture for your audience much faster with an actual picture. It’s no surprise then that HubSpot’s social-media scientist Dan Zarrella foundtweets with images are 94% more likely to be […]

By |October 13th, 2014|Categories: Blog||Comments Off on Why We’re More Likely To Remember Content With Images And Video (Infographic)

Mobile Marketing and the Magic of Push Notifications

Mobile marketing is where the magic is these days, but it’s not enough to have notices of sales and discounts landing in a customer’s inbox. Now, they want those alerts in real time, flashed up on the screen of their mobile device. These instant alerts — called “push” notifications — are being widely adopted by consumers and if your business is not using them, you are very likely losing money.

If Mad Men took place in 2014, the boardroom talk would have been all about push notifications on your smartphone.
Related: 10 Online Marketing Predictions to Inform Your Strategy in 2014

Global-marketing company Responsys, with U.S. headquarters in San Bruno, Calif., surveyed 1,200 adults and found that almost six in 10 adults have downloaded apps from their favorite brands and of those who have downloaded apps, seven in 10 have enabled push notifications. Those percentages are higher when only the younger set is surveyed.

Take a look at […]

By |March 20th, 2014|Categories: Blog||0 Comments

Your Small Business Really Does Need Mobile

Just when I thought I had it all going on with regard to my website, it turns out that I am now supposed to have a mobile version of my site, right? Is this really necessary? I have more important things to spend my time on, don’t you agree? — T.J.

I would like to agree, but unfortunately, I cannot. Consider, just for starters, these statistics I recently saw from Visual.ly:

• Mobile search has grown five times in the past two years.

• 52% of all local searches are done on a mobile phone.

• Nine out of 10 mobile searches end in a purchase.

So, no, you cannot ignore your mobile website; indeed, for most small businesses, it needs to become a priority.

Look, we live in a world where mobile is taking over (or has taken over.) More and more, people are using smartphones and tablets as their main access point for the Web, and […]

By |March 20th, 2014|Categories: Blog||0 Comments

The Six Stages of Mobile Shopping

The rise of the mobile consumer is undebatable: Chances are, you’re reading this article right now from your smartphone or tablet. As we all continue to use mobile devices in our lives, it is inevitable that we also increasingly use mobile devices for shopping. I spoke with leading expert Chuck Martin, the CEO of Mobile Future Institute and the author of the new Mobile Influence: The New Power of The Consumer. Martin told me that mobile influence is all about influencing the consumer through the new path to purchase, and that the traditional sales funnel is being replaced by what Martin calls the Mobile Shopping Life Cycle. He said, “With mobile, consumers no longer goshopping, they always are shopping.” The great news, for you as a consumer? The mobile consumer is totally empowered, so that you shop when and where you want. That same great news, of course, is also a challenge for marketers, salespeople, […]

By |March 17th, 2014|Categories: Blog||0 Comments